Meet the Core Team


Executive General Manager - DBM Atlas
Kipling is a marketing and strategy leader with over 20 years of experience. Prior to joining DBM as CEO in early 2020, he was the GM of Business Marketing at NAB. During a decade with the organisation he held various leadership roles, overseeing marketing campaigns and strategic programs relating to customer segmentation, customer analytics, advocacy management and marketing transformation. Before NAB, Kipling was a strategy consultant for over 10 years – primarily with Corporate Value Associates. He advised across a broad range of industries including financial services, pharmaceuticals, government, logistics, manufacturing and energy. Kipling has a first class honours degree in Electrical Engineering [Monash], a Master’s degree in Environmental Science [Monash] and a graduate certificate in Strategic Foresight [Swinburne].


Managing Director
Dhruba Gupta, Managing Director of DBM Consultants, has had 35 years in the market research industry in Australia, Asia and Europe.  Dhruba is the co-founder of DBM, established in 1992. It is now a leading, award-winning consultancy in Australia.

Dhruba is a specialist in quantitative methods and has been engaged by many of the large Australian service sector organisations in Australia's government and private sectors and several countries in the APAC region.  He has advised boards, government ministers, leadership teams and front-line management.  His interests include the SME sector, customer satisfaction and advocacy management, market segmentation, new product development and pricing.

Dhruba has delivered papers and workshops at conferences in Australia and overseas. His contributions have appeared in the publications of The Research Society, ESOMAR and the Reserve Bank of Australia. He was awarded the Fellowship of the Australian Market and Social Research Society for his contribution to the industry.

He has a Bachelor’s and Master’s degree in research methods from the University of Western Australia and attended the Harvard Business School’s executive management program.  He is a Qualified Practising Research (QPR) and sits on the examiner’s board for the accreditation of QPRs. 

Find Out More

Chat To Our Team
DBM logo_white
menu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram